William is a California native. He moved to Ohio in 1979 to work for The L.M. Berry and Company. In 1983 he was hired as Marketing Manager at AcuSport Corporation in Bellefontaine, Ohio. He retired in 2018 as Chairman and CEO.

William currently serves as a member of the Board of Trustees at Hillsdale College, serves on the board for The Berry Family Foundation, is a member of the World Presidents’/Young Presidents’ Organization, has served as a member and President of the National Association of Sporting Good Wholesalers, is a past board Member of the United Way of Logan County, and is a past member of the Urbana University Board of Trustees. William also chaired the Ohio Foundation of Independent Colleges’ Logan County Campaign for eight years, investing an extraordinary amount of time and effort on behalf of the area’s students, recruiting volunteers, and securing donors.

William and his wife Bonita have a combined family of nine children and 11 grandchildren.